Being Mexican, drinking is an important part of the social culture. I grew up with friends that could make a keg look like a 12oz. glass of water. During “Bachilleres” (High school) I grew up drinking anything that came to my hand, but I simply loved the taste of beer. I don’t know how I acquired the taste for it, but I simply liked it. To me, beer was a simple thing; in my head beer tasted the same regardless of the brand.